Well, early birds, it’s October and here you are chomping at the bit for early Black Friday deals. We commend you, and below, you’ll find a whole lotta worms. The Black Friday shopping holiday has been radically redefined in the past few years. Now, online mega-retailers want you to do your shopping as early as possible, and because of this, you’ll find plenty of solid deals in the days (weeks! months!) leading up to Black Friday, which falls on November 29 this year.
Best part about shopping early? You don’t have to worry about big-ticket items like PS5s, Nintendo Switch consoles, or his favorite cologne going out of stock. Win-win. Read on for a quick download on Black Friday 2024, plus the best early deals worth shopping now.
The Early Black Friday Deals Hit List
The Best Fashion Deal: Todd Snyder x Blundstone 558 Chelsea Boot, $230 $179
The Best Grooming Deal: Kiehl’s Get Up and Groom Gift Set, $58 $41
The Best Cologne Deal: Calvin Klein CK One Unisex Cologne, $75 $65
The Best Denim Deal: Madewell Denim Boxy Shirt-Jacket, $138 $100
The Best Dyson Deal: Dyson V7 Cordless Stick Vacuum, $400 $260
The Best Apple Deal: Apple Watch SE (GPS + Cellular), $299 $239
The Deal To Watch: Sonos Beam Gen 2 Soundbar, $487
The GQ Award-Winning TV: LG C4 Evo OLED 4K TV 65”, $2,700 $1,497
The Best Mattress Deal: Dreamcloud Premier Hybrid 14″, $949 $849
The Best Bedding Deal: Brooklinen Brushed Flannel Sheet Set, $179 $143
Shop by Retailer: Amazon | Todd Snyder | Madewell | Walmart | Nordstrom | Apple | Dyson | Brooklinen | Black Friday FAQ
Amazon
Herschel
Novel Duffle
This brand always holds back some of its best deals for big shopping events, but early shoppers can find some discounts on Herschel backpacks and duffels at Amazon.
Delsey Paris
Sky Max 2.0 Softside Expandable Luggage Set
If you can’t wait for Black Friday to replace your suitcase, then check out the early deals at Amazon. This 2-piece set from Delsey Paris includes a checked bag and carry on, and they’re a lot slicker than your typical black softside suitcase.
Delsey Paris
Cruise 3.0 Hardside Expandable Luggage
New to Amazon, this Delsey Paris bag will give your Samsonite spinner a real self-esteem crisis. This attractive bag has a sleek, durable exterior and two compartments for packing. Incredibly, it has a patented overweight indicator, which warns you if your bag exceeds airline weight limits.
Amazon
50″ 4-Series 4K Fire TV
Budget TVs get even moreso during the Black Friday season, and that goes double for Amazon Fire TVs. Expect prices to drop even further on this smart TV.
Samsung
65″ Class QLED 4K QN90D
There’s a reason Samsung TVs are so popular. And if you want one of the smartest and best-looking TVs in the world right now, go with the luxe Q90D. An AI processor improves video quality and audio in real-time, and the Neo QLED display is a thing of beauty.
LG
LG C4 Evo OLED 4K TV
The C4 OLED is probably the best TV in the world right now (unless you’re trying to spend $20,000 on a Mini QLED 98-incher, and we know that you’re not). A GQ Tech Award 2024 winner, this stunner is already on sale.
Sonos
Beam Gen 2 Soundbar
As of this writing, the Sonos soundbar isn’t on sale, but we expect that to change soon. Keep an eye on this soundbar if it’s on your holiday wishlist.
Amazon
Fire TV Soundbar
If you already have a lot of Amazon devices, then add a smart soundbar to the mix. This speaker will sync easily with other Amazon gadgets and Fire TVs. And few devices get bigger discounts during Black Friday than Amazon’s own.
Vitamix
5200 Professional-Grade Blender
This industrious blender can whip up smoothies, sauces, and frozen cocktails as efficiently as any appliance in a professional kitchen. Expect more fancy blenders from Vitamix and Wolf Gourmet to go on sale as Turkey Day draws near.
Levi’s
501 Original Fit Jeans
Black Friday is a good time to stock up on classics, and they don’t get more classic than this.
Calvin Klein
CK One Unisex Cologne
One of the all-time greats is on sale at Amazon again.
Hermes
Hermes Terre D’ Hermes
GQ recently named this the best woody cologne, which is exactly the right fragrance profile for fall.
Tushy
Fresh Bidet
Tushy bidets always get big discounts for Black Friday, and 2024 won’t be an exception. The time has come, my guy. Get a bidet.
Oral-B
iO Series 3 Limited electric toothbrush
Electric toothbrushes are another category you can depend on for Black Friday discounts. Look for steep discounts on popular models, like this deep cleaning, plaque-busting brusher from Oral-B.
Samsung
Galaxy Watch 6 40mm
For Android shoppers, Samsung’s excellent smart watch gets an early Black Friday discount. It’s the perfect companion for the ultra-hip new Z Flip 6 smartphone.
GoPro
Hero 12 Black Action Camera
We’ll let you in on a secret, the new GoPro Hero 13 is basically the exact same camera as this Hero 12, except you can get the Hero 12 for a whole lot less.
Anker
633 Magnetic Battery Pack for iPhones
Anker makes some of our favorite charging accessories, and we’re not arguing with 50% off this MagSafe wireless charger.
Nectar
Memory Foam Mattress
For a more affordable bed, check out Nectar’s memory foam bed, with layers of cooling foam to help you sleep better.
Dreamcloud
Premier Hybrid 14″
If you want a luxury hybrid mattress and don’t want to spend much more than $1,000, then Dreamcloud is a smart investment. The luxurious-feeling hybrids give you the cushy feel of memory foam with a bit more bounce. As Black Friday approaches, shop directly at mattress brands to get free goodies like extra pillows and sheets.
Walmart
The big-box store has exclusive deals on tech gifts, budget TVs, and home appliances, including from brands like Dyson.
Ninja
4-Quart Air Fryer
The 4-quart Ninja air fryer on Amazon costs as much as $130, which makes this a pretty sweet deal. Sorry, Walmart, but you can’t make us say rollback.
Hisense
65″ Class S7N CanvasTV Series 4K Smart TV
The Frame, Samsung’s famed art TV, finally has some real competition. The ultra-thin Hisense CanvasTV is a compelling alternative. It’s still got a bright, anti-glare QLED display, but the 65″ version costs $500 less.
Nordstrom
Kiehl’s
Get Up and Groom Gift Set
This Kiehl’s set is supposed to be for gifting, but it’s actually a great way to get travel-friendly versions of your favorite Kiehl’s products.
Armani
Acqua di Gio Parfum
For now, cologne sales are thin on the ground, but keep an eye on your favorite fragrances. You may also want to take a chance on a new winter cologne, like this Armani fragrance, with woodsy and aromatic notes well suited for fall and winter nights.
Todd Snyder
Todd Snyder
Luxe Cashmere Armstripe Cardigan in Navy
Unlike some of our other favorite menswear brands, Todd Snyder isn’t afraid to put stuff on sale. Add this cashmere sweater to your fall rotation before it’s gone.
Todd Snyder
Blundstone 558 Chelsea Boot
Blundstone, Todd Snyder, on sale? Say less.
Madewell
Madewell
Denim Boxy Shirt-Jacket
This year, some of our style writers soured on work jackets. This shirt is what you’d get if a denim coat and a work jacket had a baby.
Carhartt WIP
Carhartt Work in Progress Marlin Cap
Whether you’re a genuine angler or just love workwear, this cap will suit you.
Timex
Marlin Automatic 40mm Leather Strap Watch
So far, none of the mall brands can match the Madewell fall sale, which lets you stock up on fall transitional jackets, winter coats, denim, and accessories. This unfussy watch will go with any casual fall fit.
Apple
Apple
Apple Watch SE (2nd Gen) [GPS + Cellular 40mm]
The budget version of Apple’s smartwatch, the best line of smartwatches in the world, is on sale. If you have your heart set on the Series 10 or Ultra, hold out for Black Friday itself.
Apple
AirPods 4 with Active Noise Cancellation
During the October Prime Day sale, the newest AirPods got their first big discount. We expect to see that price drop again soon, but you can already save a little on the retail price at Amazon.
Apple
Apple AirPods Max Headphones
Look, we’d love to recommend Sony’s XM5 headphones, which sound incredible. But we can’t get over the fact that they’re made from plastic. Apple’s over-ears are more expensive, but they’ll get more affordable as Black Friday gets closer.
Dyson
Dyson
V15 Detect Plus Cordless Vacuum
Get one of Dyson’s newest laser detection stick vacuums, on sale as part of Amazon’s early Black Friday deals.
Dyson
V7 Advanced Cordless Vacuum Cleaner
You’d be surprised how often Walmart undercuts Amazon on price. Case in point: This affordable Dyson stick vac, which is shockingly affordable for a Dyson appliance.
Brooklinen
Brooklinen
Brushed Flannel Sheet Set
Black Friday isn’t all about big retailer sales. DTC brands like Brooklinen also offer major fall discounts, and you can save 20% on cozy flannel sheets right now.
Black Friday FAQ
When Is Black Friday 2024?
Black Friday is unusually late this year, and the holiday officially begins on Friday, November 29. Traditionally, Black Friday starts promptly at midnight the night of Thanksgiving, though retailers like Amazon usually wait until midnight on the West Coast (so, Pacific time).
When Is Cyber Monday 2024?
This year, Cyber Monday takes place on Monday, December 2, 2024. Originally conceived by retailers to promote online shopping, it’s somewhat redundant today. While some brands will save deals specifically for Cyber Monday, the distinction between Black Friday and Cyber Monday is collapsing. For most brands and retailers, Black Friday and Cyber Monday are more of a season, which can begin as early as October and last until mid-December.
Where Are the Best Places To Shop on Black Friday?
In recent years, Amazon has offered the best Black Friday deals, both in terms of total items on sale and in terms of lowest pricing. Other retailers just can’t match the breadth of Amazon’s selection, nor beat them on pricing. However, if you’re only shopping at Amazon, you’re missing out. Target Circle and My Best Buy members can find exclusive deals you won’t find at Amazon, for instance. Likewise, you’ll sometimes find lower pricing on select items at Walmart. In addition, Amazon’s selection of clothing and furniture is limited, so you’ll want to look at other shops.
Finally, don’t miss out on savings from DTC brands that you can’t find at the big-box stores. DTC darlings like Brooklinen, Floyd, Prose, Warby Parker, and Casper host their own Black Friday sales.
To put it plainly, by the time Black Friday officially starts on Friday, Nov. 29, everything will be on sale.
What Deals Can I Expect from Black Friday- Cyber Monday 2024?
Our shopping journalists have sharpened their teeth on many a Prime Days and Black Fridays gone by. We also get advance notice from retailers and brands about upcoming holiday sales. And so we have a bit more than a hunch about what you’ll find on sale this year. Here’s a snapshot of the deals you can get now; keep an eye out because we’ll be adding to this weekly.
Rachel Walker is a writer who specializes in arts and entertainment, construction and architecture, automotive, travel, and fashion. She loves to write about all things that make life worth living - and she's been doing it for more than 10 years!